Red Bull, the international drinks company and one of the most recognised and innovative brands in the world, have asked Integrity to help them through a process of research into their employer brand and culture.
An internal programme is currently underway, looking at the perceptions of the Red Bull brand within the organisation and external perceptions in the recruitment market. Integrity have been asked to help shape the research and assist Red Bull in assessing the results and implications, to help improve their employees’ engagement with the brand.
