The business is made up of a range of engineering, construction and specialist services companies, which combine to provide clients with a comprehensive investment, development and management capability. They employ over 30,000 people across Europe, the Middle East, South Asia and Australasia.
Laing O'Rourke asked Integrity to work with them to implement and rollout a high-profile internal communications campaign to projects in the UK. The campaign aimed to help their employees understand the key values of the Laing O'Rourke brand and the contribution they could make to its success.
Case Studies
Innovative employee engagement
Laing O'Rourke's innovative internal communications programme, United, was designed to ensure that all of their employees understood the importance of their role within the overall business.... more
Industry or sector
Construction
Country
UK
Client departments
Marketing and Internal communications
Challenge
Unite employees around core brand messages
Links
Laing O'Rourke
Partners
The Church Agency
Oyez Straker