In 2018 SEAT created the CUPRA brand which replaced SEAT Sport as its independent high-performance product line. During the last 3 months of 2020, we helped Volkswagen Group UK with the installation of the CUPRA Corner, a designated area that is now required by all retailers that sell the new CUPRA models, to achieve differentiation from the SEAT range within the showroom.
We've facilitated the implementation to 24 retailers across the UK - undertaking site meetings to ensure a smooth installation and being on-site during the installation to troubleshoot.
Throughout the process we’ve collaborated closely with Volkswagen Group’s fit-out partner Vizona who are based in Germany; working with their teams to ensure all solutions meet on-site requirements and adapting the exact layout and installation to respond to each retailer's requirements.
Despite the ongoing travel restrictions and local lockdowns, we've remained safe throughout and are happy to announce that all 24 site installations are now complete and ready for when customer browsing reopens.
If you have a project like this that you think we could help with, get in touch!
https://www.integrity.co.uk/blog/latest-work/112-the-cupra-corner#sigFreeIdb9ff17d9d3